Algeria – Only a few months before the new Hyundai assembly plant came into production
Thus, Cima Motors plans to launch three models with an integration rate of 55%: Accent Diesel, I10 and Creta. And the apprehension of competition is great face the offensive that could follow, especially in terms of price offer. Tahkout Manufacturing Company (TMC) had already upset the entire market by announcing rebates that had then reached 60 million (centimes) on some models.
In addition to this choice of price policy aimed at the general public, two other data come to darken a little more sky builders.
Thus, there is, on the one hand, this forecast to achieve an integration rate of 55% for 2019. But especially this new ambition that shows TMC and that makes it look far beyond national borders. Cape Town, Africa, seems well anchored in the medium-term agenda of the company. Since then, the fear of being caught runs haunting the competition that may be ahead in this market of several hundred million dollars …